Did you know 97% of people can recall mobile tv truck and other mobile ads, while only 58% of ad viewers remember advertisements they saw online or on smartphones?
Did you also know that 91% of vehicle occupants actively look at mobile tv truck advertisements at the time of exposure? Additionally, more than 35% of these viewers make time to search for these advertisements online.
These stats reveal mobile tv truck advertising as an effective channel of reaching your target audience.
Wrapping a mobile tv truck with your message is the complete package. You can drive it to retail locations, concerts, stadiums, and anywhere your target audience lives, works, or plays. Moreover, one message is enough to reach these target masses.
Commercial mobile tv truck advertisements are 65% more effective than traditional advertising media, such as static billboards. They also have a 57% higher conversion rate.
Marketers can also use branded mobile tv trucks to enforce or explain brand messaging during live advertising campaigns. This kind of operation is impossible with static billboards, because you cannot carry them to your audience.
This article comes from TSN edit released