Mobile Advertising, as the words suggest, is the type of advertising with mobile devices like mobile phones as a media. An increase in the number of users has made the advertisers to focus more on mobile phones rather than on TV or PC. The shift of online activities from laptops to more convenient hand held […]
Tag: Mobile Advertising
What is Mobile Advertising?
Mobile advertising is the communication of products or services to mobile device and smartphone consumers. The mobile advertising spectrum ranges from short message service (SMS) text to interactive advertisements. Mobile advertising is a subset of mobile marketing. Mobile advertising targets users according to specified demographics. Mobile networks identify related mobile profiles and preferences and displays […]