On March 7, the three-day ISLE 2026 International Smart Display and System Integration Exhibition concluded successfully at Shenzhen International Convention and Exhibition Center. Centered on the theme 'Global Smart Audio-Visual Manufacturing and System Integration Expo', the event brought together over 1,000 industry leaders to showcase cutting-edge Mini/Micro LED technologies and AI-powered audio-visual innovations across the entire industrial chain, establishing a vital platform for industry exchange and business collaboration.
At this technology feast that attracted widespread industry attention, JCT stood out with its differentiated mobile display layout, becoming one of the most eye-catching exhibitors on site. During the exhibition, the company demonstrated its profound technical accumulation in the field of mobile media carriers and made a stunning debut with its new mobile LED advertising vehicle, providing practical and feasible new ideas for smart display to break spatial limitations and expand application scenarios.
Breaking away from the constraints of traditional fixed advertising, JCT’s new 28-square-meter mobile LED advertising vehicle stood out as the core highlight of the exhibition area and was hailed as a "mobile giant screen" by on-site visitors. This product precisely addresses the core pain points of the advertising media and event performance industries, allowing high-definition visual publicity to move beyond fixed venues and proactively reach various target groups. Equipped with a high-definition, high-brightness outdoor waterproof screen, it delivers clear and delicate picture quality even in strong sunlight. Its modular design enables rapid unfolding and storage of the screen, greatly improving the deployment efficiency of outdoor publicity. Paired with a movable trailer chassis, it achieves truly flexible and free outdoor mobile promotion.
During the exhibition, JCT’s booth maintained high popularity and continuous foot traffic. Professional purchasers, system integrators and event planning company representatives from around the world stopped to visit, carefully observing the product craftsmanship and inquiring about product adaptation, scenario application and other related issues. This year’s exhibition attracted over 230,000 domestic and overseas visitors, with the number of overseas purchasers increasing by 6% against the trend. Relying on its distinctive products, JCT effectively converted traffic into in-depth consultations; the negotiation area was always full, and many overseas merchants expressed high recognition for products such as the portable folding screen with flight case and LED battery mobile trailer, reaching multiple preliminary cooperation intentions on site.
In the context of increasingly homogeneous LED display technology, JCT has avoided falling into a mere parameter competition and instead focused on the core tracks of "mobility" and "scenario application". From the early LED advertising trailer to the new LED trailer now integrated with naked-eye 3D technology, intelligent power supply systems, screen folding structures and other new functions, the company has gradually built a full-scenario solution matrix covering brand tours, sports events, emergency notifications and commercial roadshows, effectively meeting the diverse needs of the market.
Although the exhibition has ended, the pace of innovation never stops. A spokesperson for JCT stated: "What we bring are not just practical LED mobile advertising trailers, but 'mobile marketing equipment' that extends flexible and scenario-based publicity services to every street and alley. Relying on the ISLE 2026 platform, JCT has fully demonstrated the strong strength of 'Made in China' in the field of mobile display. We also extend a sincere invitation to the global market: in the future, we hope to promote the widespread application of mobile LED publicity equipment around the world, empower more brands with mobile display, and jointly explore new space for industry development."
